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Playfish's Social Gaming Architecture - 50 Million Monthly Users and Growing - High Scalability -
Ten million players a day and over fifty million players a month interact socially with friends us...
By High Scalability engineers · High Scalability · Added 2026-10-12
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About 37 min left. Your work is saved as you go.
What you are about to study
High Scalability explains a real system. You should know the basics: caching, queues and replication.
Ideas you will meet
- Distributed Systems
- Consensus, time, failure and the fundamentals of scale-out.
What we already know about this
Our own lessons on these ideas. Read them here before you start, so it makes sense.
System Design Foundations · 9 minBack-of-the-envelope estimationQuick arithmetic that tells you whether you need one server or a thousand, and which resource will run out first.Read here
Why estimate at all
You do not need exact numbers. You need to know the order of magnitude: is it 100 requests per second or 100,000? Is the data 10 GB or 10 PB? Those answers change the architecture completely, and you can get them with simple arithmetic.
Numbers to remember
Powers of two for sizes:
Unit Approx. size 1 KB a thousand bytes 1 MB a million bytes 1 GB a billion bytes 1 TB a trillion bytes 1 PB a thousand TB Time: one day is about 86,400 seconds, which we round to 100,000 (10^5) to make mental maths easy.
Rough latencies (the exact values change with hardware, the ratios matter):
Operation About Read from memory 100 ns Read 1 MB sequentially from memory tens of microseconds SSD random read 100 microseconds Round trip inside one data center 0.5 ms Disk seek 10 ms Round trip across continents 100 to 150 ms Two lessons fall out of this table: memory beats disk by orders of magnitude, and crossing a network or an ocean is expensive, so avoid unnecessary round trips.
A method
- Start from users: daily active users (DAU).
- Actions per user per day, giving total requests per day.
- Divide by 100,000 for average requests per second (QPS).
- Multiply by 2 to 5 for peak QPS.
- Size per item times items per day gives storage per day; multiply by retention and replication.
The method as a picture
100%Figure SDA-FND-03-1 · From users to requests and storage · © forcsguy.com
Worked example: a short-link service
- 100 million new links per month.
- Reads outnumber writes 10 to 1.
Writes per second: 100,000,000 / (30 x 86,400) is about 40 per second. Reads: about 400 per second. Peak maybe 2,000 reads per second.
Storage: each record is about 500 bytes (the short key, the long URL, a date). 100 million per month x 12 months x 5 years = 6 billion records x 500 bytes = 3 TB. Easily one modern database over a few years, with replicas for safety.
What did we learn? The write rate is tiny, reads are modest, and the whole data set is small. This is not a problem that needs exotic technology, so the design should be simple. That conclusion is the point of estimating.
100%Figure SDA-FND-03-2 · Turning users into load and storage · © forcsguy.com
Rules of thumb
- Round aggressively. 86,400 becomes 100,000. 2.7 becomes 3.
- Write units next to every number. Most mistakes are unit mistakes (bits versus bytes, MB versus GB).
- State your assumptions. If someone disagrees with 10 requests per user, you can change one number and recompute.
- Sanity check against reality. If your estimate says a small app needs a million servers, an assumption is off.
Real-world reading
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